SupaBlog Newsroom

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Case studies
Case studies
Frameworks & solutions

How Jani King Unlocked Over $1M in Revenue With SupaHuman AI - Without Hiring a Single New Rep

A Case Study in AI Automation, Sales Prioritisation, and Scalable Efficiency for Franchises

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Problems we solve
Case studies
Frameworks & solutions

Why Healthcare Research is Stuck in the Past — And What It’s Costing You

Healthcare research in NZ is mired in manual tasks—from hunting for data to assembling reports—wasting valuable time and talent. This blog exposes the hidden productivity crisis in health research workflows and highlights why fixing it is now urgent for mid-sized providers.

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Problems we solve
Case studies
Frameworks & solutions

What's Killing Efficiency: The Hidden Cost of Hunting for Answers

What everyday workplace hassle is quietly eroding your company’s productivity? For many businesses in Australia and New Zealand, it’s the simple act of hunting for information. Employees spend countless hours each week searching through emails, digging in shared folders, or pinging coworkers with questions - all just to find answers they need to do their jobs.

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Problems we solve
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Sales Teams Are Not Lazy - They’re Trapped in the Wrong System

If you run a franchise network, mid-market service business, or manage field-based sales teams, you’ve likely asked the same question: Why, despite all the tools, is productivity still flatlining? Here’s the uncomfortable truth: it’s not your people. It’s the structure they’re working in.

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Problems we solve
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If You're Running a Franchise or B2B Services Business - Here's What You're Missing

If you manage a franchise or a B2B services network, here’s an uncomfortable truth: The biggest revenue losses in your business aren’t visible in your financials. They’re buried in your CRM.

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Frameworks & solutions
Case studies
Frameworks & solutions

Why Mid-Sized Teams Keep Drowning in Busywork—And the Fastest Way Out

Why Traditional Solutions for Admin Overload Fall Short

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Frameworks & solutions
Case studies
Frameworks & solutions

The False Promise of “Quick-Fix” AI Tools: Why Mid-Market Businesses in ANZ Need Smarter AI Services

How AI Automation for Operations is Failing the Mid-Market - And What High-Impact Teams Are Doing Instead

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Problems we solve
Case studies
Frameworks & solutions

Why Your Sales Team Is Drowning in Data and Still Starving for Insight

You’ve invested in tools. You’ve hired talent. You’ve got data flowing in from every system. So why does it still feel like your sales team is guessing who to call next?

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